Turaco
“Can a technology-enabled B2B2C microinsurance distributor become the dominant embedded insurance underwriter for the underserved across Africa and emerging markets?”
Founded in 2019 as a B2B2C microinsurance distributor partnering with Africa's top brands (fintechs, MFIs, telcos), Turaco embedded affordable health, life, and asset insurance into existing digital platforms—avoiding the distribution bottleneck of traditional insurance. Over time the company moved from pure distribution/brokerage toward owning underwriting capacity, obtaining microinsurance underwriter licenses in Kenya and Uganda in 2024. This vertical integration gives Turaco more control over product design and margin, supporting its stated ambition to insure 1 billion people globally.