“Can Truvi become the embedded trust-and-safety and damage-protection layer behind every short-term rental PMS?”
Truvi (formerly known under prior brand naming) is a UK-based vertical SaaS platform for short-term rental hosts and property managers, providing guest screening, ID verification, and damage protection. It has evolved from a host-facing dashboard product into an embedded trust-and-safety layer ('Screen and Protect API') that PMS platforms (Guesty, Hostaway, Hospitable, OwnerRez, Hostfully, Avantio, Hostify) integrate to offer screening + damage cover under their own brand. The embedded finance angle is narrow: Truvi handles the merchant-of-record card pre-authorization for damage deposits and pays out claim settlements to hosts directly.