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← Embedded Finance Index 2026

Takeaway.com

“Can a delisted European food-delivery consolidator restore growth under PE ownership without the embedded-finance flywheel its competitors are now building?”

Founded2000
HQAmsterdam, Netherlands
FoundersJitse Groen
Latest roundBuyout/LBO by Prosus (October 2025)
IndustryMarketplace / Food delivery
The story

Founded 2000 as Thuisbezorgd.nl, the Dutch food-ordering marketplace IPO'd in 2016 and consolidated the European market through aggressive M&A — most notably the 2020 merger with Just Eat. The embedded-finance angle is narrow: a 2021 Adyen-powered Takeaway Pay Card extended its corporate meal-benefit program into a physical debit product, but JET has not followed peers (Deliveroo with Liberis, efood with finmid) into merchant lending. After a difficult post-merger period the company was taken private by Prosus in October 2025.

Last 12 months
2025-10
2025-11
2025-12
Product timeline
2000
Founded as Thuisbezorgd.nl in the Netherlands by Jitse Groen· founding
2016
IPO on Euronext Amsterdam at ~$1.1B valuation· ipo
2020
Merged with UK-based Just Eat to form Just Eat Takeaway.com· acquisition
2021
Launched Takeaway Pay Card with Adyen — employee meal benefit debit card on Mastercard/Maestro· card
2024
Delisted from London Stock Exchange (November 2024)· pivot
2025
Acquired by Prosus and delisted from Euronext Amsterdam; founder Jitse Groen announced step-down as CEO· acquisition
The stack
3 layers disclosed in Takeaway.com’s embedded-finance stack
Payments / PSP
Adyen
Money movement
in the full report
Card issuing
in the full report
Accounting gap: none
2 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Takeaway.com — frequently asked

Who is Takeaway.com's payment processor?

Takeaway.com processes payments through Adyen. Disclosed money-movement rails: Faster Payments.

Who issues Takeaway.com's cards?

Takeaway.com's cards are issued through Adyen.

What is Takeaway.com's embedded finance stack?

The Embedded Finance Index 2026 maps 3 layers in Takeaway.com's stack: Payments / PSP (Adyen); Money movement (Faster Payments); Card issuing (Adyen).

Who founded Takeaway.com?

Takeaway.com was founded by Jitse Groen and is founded in 2000, headquartered in Amsterdam, Netherlands.

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