“Can a loyalty card aggregator become the payments and shopping rewards hub for European consumers under the Klarna umbrella?”
Founded in 2012 as a digital loyalty card aggregator, Stocard grew into a global mobile wallet leader before being acquired by Klarna around 2021 for ~€110M. Post-acquisition, the platform expanded into payments — launching payment features across four European countries — as Klarna repositioned Stocard as part of its broader shopping and payments ecosystem. The combined entity focuses on loyalty, personalized offers, and seamless in-app payments for 125M+ users.
Stocard is founded in 2012 and headquartered in Mannheim, Baden-Württemberg, Germany.
Stocard has raised $31.1M in total (latest round: Acquired by Klarna, 2021; valuation: €110M (reported acquisition price)).
Get a read on where your own stack stands against Stocard and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.