Sommos
“Can a B2B2C digital savings infrastructure platform unlock financial inclusion for historically excluded populations across Latin America by powering ROSCA and goal-based savings products for banks and retailers?”
Founded in 2020 in Bolivia as Pasanaq, Sommos digitized the traditional ROSCA (rotating savings group) model to serve historically excluded populations in Latin America. The company rebranded to Sommos and pivoted to a B2B2C model, selling white-label digital savings infrastructure to financial institutions and retailers rather than operating directly with end consumers. Their embedded finance angle is providing savings rails — digital group savings (ROSCA) and goal-based individual savings — to banks and microfinance institutions across Bolivia, Peru, and Mexico.