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Regional Hero

Can an employee benefits platform use embedded payment cards with locally restricted spend controls to turn corporate benefit budgets into a force for regional economic impact?

Founded2020
HQBerlin, Germany
IndustryVertical SaaS / HR Tech
The story

Founded in 2020, Regional Hero built an employee benefits platform centred on social and environmental impact. The company differentiated by embedding financial services — specifically a tax-free benefit card — directly into its HR tech product, partnering with Swan to deliver card-issuance infrastructure. The locally limited payment controls on the card are the core product differentiator, channelling employee benefits spend to regional businesses.

Last 12 months
Product timeline
2020
Regional Hero GmbH founded in Berlin with a mission to use employee benefits as a lever for social and environmental impact.· pivot
2022
Embedded banking features into its employee benefits solution using Swan's banking infrastructure, launching a benefit card with locally limited payment controls.· banking
The stack
Payments / PSP
Stripe
Banking / BaaS
Swan
Card issuing
Swan
Accounting gap: none