“Can a Benelux field service SaaS scale internationally as the digital operations layer for installation, HVAC, construction and security SMBs under the Visma umbrella?”
Founded 2011 in the Netherlands as WerkbonApp, a mobile digital work-order app for field service teams (installers, HVAC, construction, security). Grew into a full field service management suite covering scheduling, quotes, invoicing, contracts and project management. Acquired by Visma Group in 2022, giving it European distribution and enterprise back-office resources. Rebranded to OutSmart International to signal international ambition beyond the Benelux. Embedded finance footprint is deliberately minimal — the company monetizes SaaS subscriptions and leaves payment collection to a single partner (Mollie).
OutSmart processes payments through Mollie. Disclosed money-movement rails: iDEAL.
OutSmart integrates with Exact Online, AFAS, Snelstart, Moneybird, Yuki, Visma eAccounting, WeFact, Twinfield and 6 others.
The Embedded Finance Index 2026 maps 3 layers in OutSmart's stack: Payments / PSP (Mollie); Money movement (iDEAL); Accounting (Exact Online, AFAS, Snelstart, Moneybird and 10 others).
OutSmart was founded by Steven Rigter and Bas Langenhuizen and is founded in 2011, headquartered in Nieuwegein, Netherlands.
Get a read on where your own stack stands against OutSmart and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.