MyCover.ai
“Can a single API layer become the insurance distribution infrastructure for all of Africa's fast-growing digital platforms?”
Founded in 2021, MyCover.ai (operating as MyCoverGenius Ltd) set out to solve Africa's extremely low insurance penetration (under 3%) by building API infrastructure that lets fintechs, e-commerce platforms, lenders, and logistics companies embed genuine insurance products into their own offerings. Rather than becoming an insurer, the company positioned itself as a neutral aggregator and distribution rail — partnering with licensed African insurance companies and exposing their products via APIs, SDKs, and low-code tools. The Techstars '22 cohort and a $1.25M pre-seed round in 2023 validated the B2B2C infrastructure thesis, and the platform has since expanded to 32+ insurance products across health, auto, travel, gadget, credit life, and more sectors.