← State of Embedded Finance 2026

Mutual Of Omaha

Can a 100-year-old mutual insurer become the easiest group benefits carrier to integrate with by building API-first connections to every major HR and benefits administration platform?

Founded1909
HQOmaha, Nebraska, USA
Total raised$500M (private debt)
Latest roundGeneral Corporate Purpose
IndustryFintech / Insurtech
The story

Founded in 1909 as a mutual insurance association, Mutual of Omaha has evolved from a regional health and accident insurer into a Fortune 500 multi-line insurance and financial services company. The company expanded into Medicare Supplement, life insurance, annuities, long-term care, and group employer benefits. In recent years, it has invested in API-driven benefits administration integrations with HR/benefits platforms such as ADP, Workday, and Employee Navigator, positioning itself as the easiest group insurance carrier to work with for brokers and employers. The company also employs income and employment data aggregation through Argyle to support underwriting and policyholder verification workflows.

Last 12 months
2026-02
Product timeline
1909
Founded as Mutual Benefit Health & Accident Association in Omaha, Nebraska.· pivot
2006
Mutual of Omaha Mortgage subsidiary launched to offer reverse mortgages and home purchase loans.· acquisition
2018
Revenue reached $9.347 billion and total assets reached $43.9 billion.· banking
2026
Continued expansion of API integrations with benefits administration platforms (ADP, Employee Navigator, bSwift, PlanSource, Workday) to streamline group insurance administration.· banking
Regulated entities
Insurance License (Multi-line)
US (all states)
Mutual of Omaha Insurance Company
Insurance License
US
United of Omaha Life Insurance Company
Insurance License
US
Omaha Insurance Company
Insurance License
US
Companion Life Insurance Company
Insurance License
US
United World Life Insurance Company
Insurance License
British Virgin Islands
Mutual of Omaha Insurance Company
The stack
Lending
AnnuitiesStructured settlements
Accounting
ADP (benefits administration API — Plan Setup, Enrollment, EOI via Workforce Now)Employee Navigator (Plan Setup, EOI)bSwift (EOI)PlanSource (Plan Setup, EOI)Workday (Plan Setup, EOI, Enrollment — planned 2026)
Accounting gap: minor