Jabmo
“Can a European ABM platform, rescued from insolvency and rebuilt inside a broader MarTech group, become the non-US-centric alternative for global manufacturers?”
Founded2014
HQLondon, United Kingdom
Total raised$18.8M
Latest roundSeries C, 2018
IndustryHorizontal SaaS / MarTech
The story
Jabmo was founded in 2014 as Azalead, a France/US-based ABM platform serving global manufacturers, life sciences, and healthcare enterprises. Despite recognition in Gartner's 2022 Magic Quadrant for ABM Platforms, the business entered administration in February 2023. Expandi Group, an EMEA B2B MarTech/AdTech provider, purchased Jabmo's assets and brand in July 2023 and relaunched it as an Expandi brand integrated into the broader Expandi MarTech stack. Jabmo today is a pure B2B ABM/AdTech SaaS product with no embedded finance surface.
Product timeline
2014
Founded (originally as Azalead) as an ABM platform for global manufacturers.· pivot
2018
Raised $11.7M Series C to expand ABM platform internationally.· pivot
2022
Named in Gartner Magic Quadrant for ABM Platforms (top 9 vendors).· pivot
2023
Original Jabmo entity went into administration in February 2023; assets acquired by Expandi Group in July 2023.· acquisition
2023
Relaunched as Jabmo, an Expandi brand, with platform integrated into Expandi MarTech stack.· pivot
The stack
0 layers disclosed in Jabmo’s embedded-finance stack
Accounting gap: none