← State of Embedded Finance 2026

Iugu

Can a Brazilian payments gateway become the country's default embedded-finance infrastructure layer for platforms and marketplaces?

Founded2012
HQSão Paulo, Brazil
IndustryInfrastructure / Payments
The story

Founded as a Brazilian payments and recurring-billing gateway, iugu obtained Payment Institution status from the Central Bank of Brazil in 2020 and has since broadened into a full embedded-finance infrastructure provider — adding digital accounts, card issuing, split payments, and Banking-as-a-Service. Goldman Sachs is a named investor. The company today positions itself as a modular financial ecosystem for platforms and marketplaces in Brazil.

Last 12 months
Product timeline
2020
Authorized as a Payment Institution by the Central Bank of Brazil — 25th to receive the license.· banking
2021
Raised R$100M via FIDC to fund receivables anticipation product.· lending
2024
Processed R$81B and 1.5B transactions in the year.· scale
Regulated entities
Payment Institution
Brazil (Banco Central do Brasil) · 2020
iugu Instituição de Pagamento S.A.
The stack
Payments / PSP
iugu Payments (self-operated)iugu Gateway multi-acquirer (self-operated)Boleto Bancário (self-operated)Pix (self-operated)Credit card acquiring (self-operated, multi-acquirer)
Banking / BaaS
iugu Instituição de Pagamento S.A. (in-house)
Card issuing
iugu (in-house)
Ledger
iugu Ledger (in-house)
Lending
Antecipação de recebíveis (credit card installment receivables advance)FIDC-funded receivables financing
Accounting
WordPress/WooCommerceWHMCSVTEXDigital Manager GuruJetCommerce
Accounting gap: minor