ApideckTape
← Embedded Finance Index 2026

itax easy

“Can a low-cost Indian tax/compliance SaaS grow into an all-in-one financial-services and verification-APIs storefront for consumers and SMBs?”

Founded2019
HQGwalior, Madhya Pradesh, India (Corporate office: Noida, Uttar Pradesh)
IndustryVertical SaaS / Tax & Compliance (India)
The story

iTaxEasy is an Indian tax and compliance SaaS founded in 2019 by ITAX EASY PRIVATE LIMITED (CIN U74999MP2019PTC050453). It began as a GST/ITR compliance and financial services platform for consumers and small businesses, and expanded into insurance distribution (LIC of India, Star Health) and an APIs marketplace covering common Indian verification services (e.g. UPI verify). Positioning is a broad B2C/B2B compliance utility rather than a regulated financial institution.

Last 12 months
—
Product timeline
2018
Founder develops idea, registers ITAX EASY PRIVATE LIMITED and obtains licenses/approvals.· founding
2019
Began web and app development in December 2019.· product_launch
2020
Started business operations, including LIC of India and Star Health insurance distribution.· insurance
The stack
1 layer disclosed in itax easy’s embedded-finance stack
Insurance
LIC of IndiaStar Health
Accounting gap: none

itax easy — frequently asked

Which insurance provider does itax easy partner with?

itax easy's embedded insurance is provided by LIC of India and Star Health.

Where is itax easy headquartered?

itax easy is founded in 2019 and headquartered in Gwalior, Madhya Pradesh, India (Corporate office: Noida, Uttar Pradesh).

Benchmark your own stack

Request an embedded finance strategy assessment

Get a read on where your own stack stands against itax easy and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.

  • Your category, mappedHow your stack compares to itax easy and the other companies in its category.
  • Build vs. buyWhere a provider relationship would close a gap faster than building it.
  • A named analyst, not a form replyA short call to scope what's actually worth assessing for you.

No newsletter, no sharing your address. We use this to reach out about the assessment and nothing else.