IOL invertironline
“Can Argentina's largest retail brokerage become the all-in-one investment marketplace — stocks, bonds, dollars, crypto, and US markets — for Argentine retail investors?”
Founded2000
HQBuenos Aires, Argentina (CABA)
Total raised$4M
IndustryFintech / Investment
The story
Founded in 2000 as Argentina's first independent online trading platform, IOL invertironline pioneered retail brokerage for stocks and bonds. Over 25 years it deepened its product breadth — adding CEDEARs (ADR-like instruments), Dólar MEP, mutual funds (FCI), and a US investment account — while moving fully to the cloud by 2013. A 2021 rebrand consolidated the brand under 'IOL invertironline' and the app expanded to include crypto via 'IOL cripto', positioning the company as a broad investment marketplace rather than a pure stockbroker.
Last 12 months
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Product timeline
2000
Founded as invertirOnline.com on May 30, 2000 — first independent online trading site in Argentina.· pivot
2006
Launched invertirOnline Academy to democratize financial education; over 18,000 students trained to date.· banking
2013
Became the first Argentine fintech to migrate its platform fully to the cloud.· pivot
2021
Rebranded from invertirOnline.com to IOL invertironline with a new visual identity and app restructure.· pivot
2024
Launched IOL cripto within the IOL Inversiones app alongside the traditional brokerage, enabling crypto trading in one place.· banking
Regulated entities
2
regulatory licences held by IOL invertironline
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
0 layers disclosed in IOL invertironline’s embedded-finance stack
Accounting gap: minor