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← Embedded Finance Index 2026

Hey Banco

“Can a newly independent Mexican digital bank built on Banregio's infrastructure become the financial OS for consumers and SMBs in Mexico while simultaneously monetizing its banking infrastructure externally via Hey Tech?”

Founded2018
HQSan Pedro Garza García, Nuevo León, Mexico
IndustryFintech / Neobank
The story

Hey Banco launched in 2018 as the digital banking channel of Banregio Grupo Financiero, targeting consumers and SMBs through a fully mobile experience. On January 31, 2026, it became an independent regulated bank (Institución de Banca Múltiple) with its own charter and standalone technology platform, marking a clean structural separation from Banregio while retaining group backing. In March 2026 it launched Hey Tech, repositioning itself not just as a digital bank but as a financial-infrastructure-and-AI provider for third-party banks and fintechs across Latin America — monetizing its SPEI access, collection-automation stack, and AI models externally.

Last 12 months
2026-01-28
2026-03-18
2026-08-03
Product timeline
2018
Founded as the digital banking arm of Banregio Grupo Financiero, operating as Banregio's consumer-facing digital brand.· banking
2022
Hey, Pago launched as a wholly-focused acquiring/payment-acceptance subsidiary for businesses and sole proprietors.· banking
2024
Submitted documents for CNBV Pre-Operative Review, including credit-card contract drafts (Prueba Revisión Pre Operativa CNBV 2024).· banking
2026
January 31: Hey Banco becomes an independent bank, operating with its own banking license and technology platform while retaining Banregio Grupo Financiero backing.· banking
2026
March: Launched Hey Tech, a new unit offering financial infrastructure and AI-as-a-service (SPEI Indirecto, collection automation, treasury) to banks and fintechs across Mexico and Latin America.· pivot
2026
August: Announced partnership with tapi to enable in-app utility and recurring bill payments for users across Mexico.· banking
Regulated entities
1
regulatory licence held by Hey Banco
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
3 layers disclosed in Hey Banco’s embedded-finance stack
Banking / BaaS
Hey Banco, S.A.Institución de Banca Múltiple (in-house)
Card issuing
in the full report
Lending
in the full report
Accounting gap: significant
7 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Hey Banco — frequently asked

What bank does Hey Banco use?

Hey Banco discloses Hey Banco, S.A. and Institución de Banca Múltiple (in-house) as its banking providers, according to the Embedded Finance Index 2026.

Is Hey Banco a bank?

Hey Banco does not disclose a bank charter of its own; its banking services are provided through Hey Banco, S.A. and Institución de Banca Múltiple (in-house).

Who issues Hey Banco's cards?

Hey Banco's cards are issued through Hey Banco, S.A. and Institución de Banca Múltiple (in-house).

What is Hey Banco's embedded finance stack?

The Embedded Finance Index 2026 maps 3 layers in Hey Banco's stack: Banking / BaaS (Hey Banco, S.A. and Institución de Banca Múltiple (in-house)); Card issuing (Hey Banco, S.A. and Institución de Banca Múltiple (in-house)); Lending (Crédito Hey Negocios Express (working capital / fixed assets, $100K–$1M MXN, 12–36 months), Crédito de Auto (auto loan, up to $12.5M MXN), Crédito personal (personal loan), Tarjeta de Crédito Hey (revolving credit) and 1 other).

Where is Hey Banco headquartered?

Hey Banco is founded in 2018 and headquartered in San Pedro Garza García, Nuevo León, Mexico.

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