“Can a French vertical ERP become the financial operating system for European construction SMBs before generalist ERPs or fintechs reach the segment?”
Graneet started in 2020 as an Excel-replacement quoting and invoicing tool for French construction SMBs, then layered purchase management, bank connectivity, supplier payments, and labour tracking on top to become a vertical ERP / financial OS for contractors between €2M and €100M revenue. Investors explicitly frame it as a 'vertical operating system' wedge — start with quoting/invoicing, then expand into the full financial workflow. Embedded finance remains light-touch (bank connection, OCR, supplier payment initiation) rather than full BaaS — Graneet is a software vendor, not a regulated entity.