“Can a cloud-based hospitality POS platform become the operational and financial hub for restaurants and retailers by embedding payments, accounting, and reporting into a single system?”
Goodtill launched as an independent UK-based cloud point-of-sale platform focused on hospitality and restaurants, partnering with Stripe to power payments. After being acquired by SumUp in 2021, the product was rebranded SumUp POS (later SumUp POS Pro), becoming the enterprise-tier POS offering within SumUp's broader SMB financial services ecosystem. The embedded finance layer transitioned to sit within SumUp's own payment and banking infrastructure over time.
Goodtill processes payments through Stripe.
Goodtill integrates with Xero.
The Embedded Finance Index 2026 maps 2 layers in Goodtill's stack: Payments / PSP (Stripe); Accounting (Xero).
Goodtill is headquartered in London, United Kingdom.
Get a read on where your own stack stands against Goodtill and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.