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GIG Mobility

“Can a legacy Nigerian bus operator become West Africa's dominant tech-driven mobility platform?”

Founded1998
HQBenin City, Nigeria
FoundersEdwin Ajaere, Stella Ajaere
IndustryTransportation / Mobility

The story

Founded 1998 as God is Good Motors, a traditional Nigerian intercity bus operator. In 2010, second-generation leadership under Chidi Ajaere pivoted the business toward a tech-enabled mobility platform, adding online booking, mobile apps, and terminal digitization. Today GIGM operates ~34 terminals across Nigeria and Ghana, positioning itself as West Africa's most visible mobility service provider.

Last 12 months

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Product timeline

1998

Founded as God is Good Motors by Edwin and Stella Ajaere to provide inter-city bus services in Nigeria.· founding

2010

Chidi Ajaere took over administration, leading to reinvention of the business.· pivot

2010

Rebranded to GIG Mobility (GIGM), transitioning into a tech-driven transport company with online ticket reservations.· pivot

The stack

0 layers disclosed in GIG Mobility’s embedded-finance stack

Accounting gap: none

GIG Mobility — frequently asked

Who founded GIG Mobility?

GIG Mobility was founded by Edwin Ajaere and Stella Ajaere and is founded in 1998, headquartered in Benin City, Nigeria.

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