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Everyset

Can a single vertical SaaS platform become the default system of record for background performer management — from digital vouchers to compliant payroll — across all major film and TV productions?

HQUnited States
FoundersRumala Sheikhani (COO & Founder), Ebrahim Bhaiji (CEO & Co-founder)
IndustryVertical SaaS / Entertainment
The story

Everyset was founded by entertainment industry veterans who saw inefficiencies in paper-based voucher and payroll workflows for background performers (extras) in film and TV. The platform began as a digital voucher and casting management tool, then expanded into full Background Payroll — positioning itself as the end-to-end system of record from on-set check-in to payroll disbursement. The embedded finance angle is payroll processing via Salsa and integration with production payroll companies like Greenslate, enabling productions to manage SAG-AFTRA-compliant background actor pay without leaving the platform.

Last 12 months
The stack
Payroll
Salsa
Accounting
Smart Accounting (referenced in Everyset vs Central Casting comparison as 'Export to Smart Accounting')
Accounting gap: significant