CashU Fintech
“Can AI-driven credit decisioning plus a proprietary FIDC unlock B2B BNPL at scale for Brazilian SMEs underserved by traditional banks?”
Founded2019
HQSão Paulo, Brazil
FoundersThiago Saldanha, Yuri Fonseca, João Torquato
Total raised$20.1M
Latest roundFIDC (Credit Fund), 2025
IndustryFintech / Lending
The story
CashU launched in 2019 as a predictive-analytics fintech focused on B2B credit scoring for Brazilian SMEs, leveraging a proprietary ML model with 1,500+ variables. Originally an intelligence layer for large suppliers/distributors to extend their own credit, the company evolved into a full embedded B2B BNPL platform. In 2025 it structured its own R$100M FIDC (with Itaú BBA and Credit Saison) — moving from pure decisioning-as-a-service to also being the funding source, targeting R$1B in credit unlocked for PMEs.
Product timeline
2019
CashU Fintech founded in São Paulo to solve B2B SME credit analysis using proprietary ML models· pivot
2022
Raised $1.1M seed round to build embedded credit-decisioning platform for B2B companies· banking
2025
Launched R$100M FIDC backed by Itaú BBA and Credit Saison to fund B2B BNPL for SMEs· lending
The stack
2 layers disclosed in CashU Fintech’s embedded-finance stack
Payments / PSP
Boleto (self-operated)CashU BNPL Gateway (self-operated)
Lending
in the full report
Accounting gap: none
5 more providers across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.