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BVG Jelbi

“Can Berlin's public transit authority become the mobility OS for the city by embedding payments, identity, and budgeting into a single MaaS super-app?”

Founded2019
HQBerlin, Germany
IndustryVertical SaaS / Mobility & Transit
The story

Founded in 2019 as an initiative of BVG, Berlin's public transit authority, Jelbi evolved from a public-transport ticketing extension into a full Mobility-as-a-Service super-app aggregating transit, carsharing, bikesharing, e-scooters, and taxis. The platform migrated its payment infrastructure progressively from LogPay to Adyen, reflecting a shift toward a more scalable embedded payments architecture. In 2025 it launched a B2B 'Mobilitätsbudget' product targeting employers, adding an enterprise distribution channel to its consumer MaaS offering.

Last 12 months
2025-03
2025-10
2026-06
Product timeline
2019
Jelbi app launched by BVG as Berlin's first integrated MaaS platform, winning the Deutschen Mobilitätspreis.· pivot
2019
First Jelbi Stations opened at S+U-Bahn stops, providing physical hubs for shared mobility vehicles bookable via the app.· banking
2023
Deutschlandticket integration launched, offering a 25€ voucher for new subscribers purchasing via Jelbi.· pivot
2025
Six-year whitepaper published: 350+ station locations, 60,000+ bookable vehicles, 40+ mobility partners established.· pivot
2025
BVG-Mobilitätsbudget (corporate mobility budget) product launched for employers, allowing employees to use all Jelbi services via employer-funded budget.· banking
The stack
2 layers disclosed in BVG Jelbi’s embedded-finance stack
Payments / PSP
AdyenLogPay Financial Services
KYC
in the full report
Accounting gap: significant
1 more provider across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

BVG Jelbi — frequently asked

Who is BVG Jelbi's payment processor?

BVG Jelbi processes payments through Adyen and LogPay Financial Services.

Which KYC provider does BVG Jelbi use?

BVG Jelbi uses Veriff for KYC and identity verification.

What is BVG Jelbi's embedded finance stack?

The Embedded Finance Index 2026 maps 2 layers in BVG Jelbi's stack: Payments / PSP (Adyen and LogPay Financial Services); KYC (Veriff).

Where is BVG Jelbi headquartered?

BVG Jelbi is founded in 2019 and headquartered in Berlin, Germany.

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