ApideckTapeMonthly recap
← Embedded Finance Index 2026

Booster

“Can on-demand mobile fuel delivery become the default fueling solution for enterprise fleets and commuter workers at scale?”

Founded2014
HQSeattle, WA, USA
FoundersFrank Mycroft
Total raised$88.5M+
Latest roundSeries C, 2019
IndustryMarketplace / Gig economy
The story

Founded in late 2014, Booster launched as a 'gas station on wheels' delivering fuel directly to vehicles in employer parking lots, positioning itself at the intersection of fleet/consumer convenience and enterprise partnerships. The company has consistently focused on B2B2C go-to-market through employer and fleet relationships. Stripe is listed as a payment infrastructure customer reference, suggesting payment processing for fuel transactions is a core part of their fintech stack.

Last 12 months
—
Product timeline
2014
Booster founded as a mobile on-demand fuel delivery company.· pivot
2015
Launched mobile fuel delivery service, partnering with employers to fill employee vehicles in office parking lots.· banking
2017
Raised $20M Series B led by Conversion Capital to expand to 20+ cities.· acquisition
2019
Raised $56M Series C led by Invus Opportunities, expanding toward Pacific Northwest and East Coast markets.· acquisition
The stack
1 layer disclosed in Booster’s embedded-finance stack
Payments / PSP
Stripe
Accounting gap: none

Booster — frequently asked

Who is Booster's payment processor?

Booster processes payments through Stripe.

Who founded Booster?

Booster was founded by Frank Mycroft and is founded in 2014, headquartered in Seattle, WA, USA.

How much funding has Booster raised?

Booster has raised $88.5M+ in total (latest round: Series C, 2019).

Benchmark your own stack

Request an embedded finance strategy assessment

Get a read on where your own stack stands against Booster and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.

  • Your category, mappedHow your stack compares to Booster and the other companies in its category.
  • Build vs. buyWhere a provider relationship would close a gap faster than building it.
  • A named analyst, not a form replyA short call to scope what's actually worth assessing for you.

No newsletter, no sharing your address. We use this to reach out about the assessment and nothing else.