“Can a crypto-native iGaming operator build a resilient, self-sufficient embedded finance and B2B gaming infrastructure stack that sidesteps traditional banking barriers?”
Founded in 2017 as CoinGaming, Yolo Group pioneered crypto-native online gaming with Bitcasino as its flagship brand. It rebranded to Yolo Group as it diversified into sports betting (Sportsbet.io), B2B gaming infrastructure (Hub88, Bombay Live), and fintech/VC (Yolo Investments), evolving into a multifaceted iGaming and fintech conglomerate. The embedded finance angle centers on crypto treasury management via Fireblocks and alternative banking via ONE.io, driven by the difficulty traditional banks have in servicing high-risk gambling operators. The group now operates across EMEA with 300–900 employees depending on the reporting date, serving millions of users across its consumer and B2B brands.