Yallacompare
“Can a regional insurance & finance comparison marketplace become the default distribution channel for MENA banks and insurers?”
Founded2011
HQDubai, UAE
Latest roundAcquired by COMIN Insurance (August 2024)
IndustryMarketplace / Insurance & Finance Comparison
The story
Founded 2011 as compareit4me.com in the UAE, rebranded to yallacompare, and grew into the leading MENA/GCC insurance and personal-finance comparison marketplace across nine markets. Holds a UAE Central Bank insurance broker license through Yallacompare Insurance Broker LLC, allowing it to act as the broker of record rather than a pure lead-gen referrer. Acquired by COMIN Insurance in August 2024, consolidating its distribution position in regional insurtech.
Last 12 months
2024-08
Product timeline
2011
Launched in UAE as compareit4me.com — finance comparison site· launch
2014
First angel round; launched in Qatar, Bahrain, Kuwait· expansion
2015
Expanded to Saudi Arabia, Egypt, Lebanon· expansion
2020
Funding round from Gulf Insurance Group· funding
2024
Acquired by COMIN Insurance· acquisition
Regulated entities
1
regulatory licence held by Yallacompare
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
2 layers disclosed in Yallacompare’s embedded-finance stack
Payments / PSP
Lending
in the full report
Accounting gap: none
5 more providers across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.