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Vero Technologies Team Up

Can a wholesale lending SaaS platform become the operating system and LaaS backbone for banks and specialty lenders in floor plan and asset-based finance?

Founded2020
HQNew York, New York, United States
Total raised$17.6M
Latest roundSeries A, 2023
IndustryVertical SaaS / Asset-Based Lending
The story

Founded in 2020 as a wholesale financing technology platform, Vero Technologies initially focused on SaaS tooling for floor plan and asset-based lending across automotive, marine, powersports, and agricultural equipment verticals. After achieving $150M in originations, the company raised a Series A in 2023 and pivoted toward a dual model combining SaaS (VeroOS platform) with Lending-as-a-Service (LaaS), enabling banks and specialty finance companies to launch or white-label wholesale lending programs. The company has since added BPO services and deepened its integration with Sopra Banking Software to extend its reach to international markets including Australia.

Last 12 months
2025-12
2025-03
Product timeline
2020
Vero Technologies (Vero Finance Technologies, Inc.) founded in New York as a wholesale financing technology platform.· pivot
2023
Raised $8.5M Series A led by BankTech Ventures following $150M in originations, accelerating Lending-as-a-Service (LaaS) offering for banks.· lending
2023
Announced strategic partnership with Sopra Banking Software (SBS), integrating VeroOS with SBS's SFPW loan management system for wholesale finance.· acquisition
2025
Launched BPO (Business Process Outsourcing) services to allow lenders to outsource day-to-day lending operations including onboarding, servicing, collections, and title logistics.· banking
2025
Expanded SBS partnership to include Auto Use (US) and Soda Capital (Australia), extending floorplan financing digitization globally.· lending
The stack
Lending
Wholesale floor plan financing (LaaS)Dealer inventory financingAsset-based lending programs
Accounting
Accounting & ERP Systems (unnamed)Core Banking Systems (unnamed)Loan Management Systems (unnamed)CRM Systems (unnamed)
Accounting gap: minor