← State of Embedded Finance 2026

Tpaga

Can a Colombian financial-inclusion wallet become the embedded-finance rails for retail banks and businesses across LatAm?

Founded2015
HQBogotá, Colombia
FoundersAndrés Gutierrez
Latest roundStrategic investment — Banco Serfinanza acquired 30% equity stake (March 2026, undisclosed amount)
IndustryFintech / SMB banking
The story

Tpaga began in 2015 as a consumer mobile wallet targeting Colombia's unbanked population, with bill pay, P2P transfers, and a 45,000-point cash-out network. It then evolved into an embedded finance platform exposing PSE, ledger, low-amount deposit, and interbank transfer APIs so other businesses can launch wallets on its rails. The March 2026 Banco Serfinanza 30% equity deal cements its shift from standalone wallet to BaaS-style infrastructure provider backed by a chartered Colombian bank.

Last 12 months
2026-03
Product timeline
2015
Founded in Bogotá as a mobile wallet for financial inclusion in Colombia· pivot
2017
Expanded into embedded finance, enabling third parties to launch wallets on Tpaga rails· banking
2026
Banco Serfinanza acquired 30% equity stake to accelerate embedded finance and digital banking· acquisition
Regulated entities
SEDPE / Depósito de Bajo Monto (operates via partner)
Colombia
Tpaga S.A.S.
The stack
Payments / PSP
Tpaga PSE API (self-operated)Tpaga Cashin API (self-operated)Tpaga Cashout API (self-operated)Tpaga Payment Links (self-operated)Tpaga OTP / POS wallet payments (self-operated)
Banking / BaaS
Coopcentral (sponsor — via banking-gateway.tpaga.co/api/coopcentral/v1) + Banco Serfinanza (30% equity partner, 2026)
Ledger
Tpaga Ledger API (in-house)
Lending
Tpaga (in-house) — loans offered within the walletIn-app loan requests
Payroll
Tpaga Dispersiones API (in-house)
Sponsor bank
Banco Cooperativo Coopcentral
Accounting gap: significant