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Sempli

“Can a Colombian SME digital lender broaden into a full embedded-finance platform (cards, insurance, payments) without losing credit discipline?”

Founded2017
HQMedellín, Colombia
FoundersEsteban Velasco, Felipe Llano
Total raised$43.3M (equity) + additional debt facilities
Latest roundDebt, ~$10M (2025); Citi $6M loan (Sep 2023)
IndustryFintech / Lending
The story

Sempli was founded in 2017 in Medellín as a digital working-capital lender for Colombian SMEs underserved by traditional banks, using a proprietary risk model ('SempliScore') over 300+ variables. The 2022 round signaled an ambition to evolve from a single-product term lender into a broader embedded-finance platform for SMEs, with planned insurance, credit cards, payments and advisory products. In practice the company has remained primarily a balance-sheet lender, expanding its loan catalog in 2024–25 with Crédito Flexi (short-term bullet) and Crédito Vehículos rather than launching banking or card products at scale.

Last 12 months
2025
2023-09
Product timeline
2017
Founded in Medellín as online SME lender; first $3.6M round closed· pivot
2019
Series A of $8M led by Oikocredit and Incofin; cumulative funding hit ~$24M· lending
2022
Closed round with CAF, Comfama, Ewa Capital; announced roadmap for insurance, credit cards and embedded finance products· pivot
2023
Citi structured a $6M local-currency loan under DFC/Ford Foundation Scaling Enterprise program (40% to women-led SMEs)· lending
2024
Reached break-even; >4,000 clients served; ~1% share of formal Colombian micro/small business lending· lending
2025
Launched 'Crédito Flexi' short-term bullet loan and Crédito Vehículos vehicle financing· lending
Regulated entities
1
regulatory licence held by Sempli
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
1 layer disclosed in Sempli’s embedded-finance stack
Lending
Sempli (in-house balance-sheet lender)Crédito a término (term loan, COP $60M–$250M, 6–36 months, fixed installments)Crédito Flexi (1–3 month bullet line of credit, COP $10M–$100M)Crédito Vehículos (vehicle financing, new/used up to 5 yrs, up to 110% LTV, up to 60 months)
Accounting gap: minor

Sempli — frequently asked

Who provides Sempli's lending?

Sempli's lending and capital products are provided by Sempli (in-house balance-sheet lender).

Who founded Sempli?

Sempli was founded by Esteban Velasco and Felipe Llano and is founded in 2017, headquartered in Medellín, Colombia.

How much funding has Sempli raised?

Sempli has raised $43.3M (equity) + additional debt facilities in total (latest round: Debt, ~$10M (2025); Citi $6M loan (Sep 2023)).

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