← State of Embedded Finance 2026

Samsung Pay

Can Samsung's device ubiquity allow it to evolve Samsung Wallet from a payment tokenization layer into a full-stack consumer and B2B financial services platform embedded in every Samsung device?

Founded2015
HQSuwon, South Korea (Samsung Electronics Co., Ltd.); U.S. operations via Samsung Electronics America, Inc., Ridgefield Park, NJ
IndustryFintech / Consumer banking
The story

Samsung Pay launched in 2015 as a device-bound mobile wallet leveraging both NFC and proprietary MST technology to replicate magnetic stripe card payments at any terminal. By 2022 it merged with Samsung Wallet to become a broader digital credential hub—encompassing payment cards, IDs, boarding passes, and loyalty cards—effectively pivoting from pure payments to an all-in-one wallet OS. The embedded finance angle deepened in 2025 when Samsung began layering its own BNPL installment options directly onto existing credit cards and partnered with Slope for B2B deferred payment terms at Samsung Business checkout, signaling ambitions beyond wallet tokenization into credit origination.

Last 12 months
2025-07
2025
Product timeline
2015
Samsung Pay launched in South Korea and the United States, supporting NFC and MST (Magnetic Secure Transmission) for in-store payments.· banking
2019
Samsung Pay expanded to support peer-to-peer money transfers and a prepaid Mastercard debit card (Samsung Pay Cash, powered by SoFi) in the US.· card
2022
Samsung Pay merged with Samsung Wallet, rebranding the combined mobile wallet and payments app as Samsung Wallet in select markets.· pivot
2023
Samsung Wallet expanded globally, adding digital ID, boarding passes, loyalty cards, and crypto asset support alongside payment card tokenization.· banking
2025
Samsung Wallet announced BNPL installment payment options for existing credit cards in select U.S. states, operating its own lending product without a disclosed third-party BNPL provider.· lending
2025
Slope and Samsung partnered to embed Net 60/90 B2B payment terms at Samsung Business checkout using Slope's AI-powered underwriting.· lending
The stack
Payments / PSP
Samsung Pay (self-operated)Stripe (South Korea local processor integration)Adyen (acceptance-side — Samsung Pay is a payment method on Adyen's platform)
Banking / BaaS
Solarisbank
Lending
SlopeSamsung Wallet BNPL installment payments (consumer, existing credit cards)Samsung Business Financing — line of credit (30-second approval)Net 60/90 deferred payment terms at Samsung Business checkout (powered by Slope)Samsung Finance UK — 0% APR installments (12-24 months) and 14.9% APR (36 months)
Accounting gap: none