Percapita
“Can a mobile-first financial wellness platform become the embedded financial OS for hourly workers by bundling banking, EWA, remittance, and tax tools distributed through employers?”
Founded2020
HQUnited States
Total raised$59.3M
IndustryFintech / Consumer banking
The story
Founded in 2020, Percapita positioned itself as a financial wellness platform for hourly workers and underserved populations, using a BaaS model (Sutton Bank) to offer FDIC-insured accounts without being a bank itself. The company expanded beyond basic banking to layer in earned wage access (via Immediate), international remittances (via Brightwell), and embedded tax tools (via April), evolving from a simple neobank into a more comprehensive financial wellness stack for employer-distributed benefits.
Last 12 months
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Product timeline
2020
Percapita Group, Inc. founded as a digital financial wellness company targeting hourly workers and underserved communities.· banking
2023
Launched Percapita Cash Account (FDIC-insured via Sutton Bank), Visa Debit Card, and Penny Jar savings feature.· banking
2023
Launched Percapita Pay (earned wage access powered by Immediate) and International Transfers (powered by Brightwell).· banking
2024
Added tax filing/estimation tools and partnered with April for embedded tax services.· banking
The stack
5 layers disclosed in Percapita’s embedded-finance stack
Banking / BaaS
Card issuing
in the full report
Payroll
in the full report
Sponsor bank
in the full report
FX & payouts
in the full report
Accounting gap: none
4 more providers across 4 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.