“Can a two-person family-owned welding supply retailer serve a local Florida market with minimal overhead by outsourcing payments and operations to SMB-focused fintech tools?”
Patriot Welding Supply was founded in 2024 by Leo and Jenny Hernandez, a husband-and-wife team who relocated to Sebring, Florida to be closer to family. Leo brought 25 years of industry experience selling welding supplies to the venture. The store operates as a small, family-owned brick-and-mortar retailer with phone-order and delivery capabilities. The embedded finance angle is limited to vendor payment automation via Melio, adopted to compensate for the lack of an internal accounting department.