Outdoorsy
“Can an RV rental marketplace become the full financial services and insurance OS for the outdoor travel economy?”
Founded2015
HQAustin, Texas, USA
IndustryMarketplace / Two-sided
The story
Founded in 2015 as a peer-to-peer RV rental marketplace, Outdoorsy has progressively built an embedded finance layer on top of its core marketplace. Starting with trust-and-safety features (insurance, identity verification), it expanded into payments infrastructure (Modern Treasury + Plaid for ACH payouts), then into embedded lending (RV loans via Lead Bank partnership and the Oasis Fund for glamping entrepreneurs). The company is evolving from a pure marketplace into a financial services platform for the outdoor travel economy.
Product timeline
2015
Founded as a peer-to-peer RV rental marketplace connecting RV owners with renters.· pivot
2018
Secured credit facility from Square 1 Bank (a division of Pacific Western Bank) to fuel continued marketplace growth.· banking
2021
Launched RV loan financing product in partnership with Lead Bank, enabling owners to refinance at competitive rates.· lending
2021
Integrated Modern Treasury and Plaid to automate host payouts, reducing payout time from 3-5 business days to 24 hours.· banking
2023
Launched $30M 'Oasis Fund' with investors and banking partners to finance safari glamping tent purchases for entrepreneurs.· lending
The stack
Ledger
Lending
Insurance
Mobilitas, Lloyd's of London, Assurant, Aviva, International Medical Group
Open banking
Sponsor bank
Accounting gap: significant