“Can a crypto-native financial services group become the institutional-grade TradFi bridge for digital asset trading, custody, and structured products across Asia and MENA?”
Founded in 2019 as a Singapore-based crypto financial services hub spun from Bitmain, Matrixport initially targeted retail and high-net-worth users with investment and trading products. Over time it shifted upmarket toward institutional prime brokerage, offering lending, custody, capital management, and structured products. By 2025 it rebranded its institutional platform as 'BIT', explicitly positioning at the intersection of traditional finance and digital asset markets, with RWA tokenization and institutional-grade governance as core differentiators. The embedded finance angle is clearest in its own-brand structured derivatives (BNPL, Dual Currency) and custody products rather than third-party BaaS integrations.