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Marygold Co Join Forces

Can a behavioural-insight-driven financial management app become the one-stop financial OS for retail consumers and SMBs in both the US and UK?

HQSan Clemente, California, USA
IndustryFintech / Consumer banking
The story

Marygold & Co. is a fintech subsidiary of The Marygold Companies, Inc. (NYSE American: MGLD), a diversified holding company. The fintech app launched in the US as a wealth and savings management platform leveraging behavioural insights and AI, targeting individuals and small businesses. The company expanded to the UK in 2024–2025, partnering with Griffin for BaaS infrastructure to offer savings accounts to UK users. The product roadmap has expanded rapidly from basic money management to a 'one-stop-shop' encompassing spending, investing, tax filing, and cash management—positioning itself as a financial OS for retail and SMB customers.

Last 12 months
2024-02
2024-11
2024-12
2025-03
2025
Product timeline
2024
Launched Marygold & Co. mobile fintech banking app in the US, featuring Money Pools, PayAnyone, budgeting, debit card, and investing.· banking
2024
Partnered with april to offer free AI-driven tax filing directly within the Marygold app.· banking
2024
Partnered with Griffin (UK BaaS) to integrate savings accounts for UK users.· banking
2024
Launched Cash Management Account offering up to 6% return, powered by Treasury Bill yields.· banking
2025
Launched UK version of the Marygold & Co. app (marygoldandco.uk) for individuals and businesses, available on Apple App Store and Google Play.· banking
2025
Launched bespoke business banking app in the UK targeted at solopreneurs and SMEs.· banking
Regulated entities
Public company (NYSE American listed)
US
The Marygold Companies, Inc.
The stack
Banking / BaaS
Griffin
Card issuing
i2c
Accounting gap: significant