← Embedded Finance Index 2026

ICICI Bank

Also a provider — view ICICI Bank’s profile →

Can ICICI Bank become the default banking and financial infrastructure layer for India's digital economy by embedding its accounts, payments, lending, and FX rails into every major fintech, e-commerce, and enterprise platform?

Founded1994
HQMumbai, Maharashtra, India
Latest roundPost-IPO Debt
IndustryBank / National
The story

ICICI Bank began as a corporate lending vehicle before transforming into a full-service retail and commercial bank post-merger in 2002. It has evolved from branch-centric banking to a digitally-led model, anchored by the iMobile super-app and the ICICI STACK API ecosystem that lets fintechs, insurers, mutual funds, and MNCs embed ICICI banking rails into their own products. In recent years the bank has aggressively expanded embedded lending — instant overdrafts via marketplace APIs (Flipkart), EMI on UPI, and pre-approved digital credit lines — positioning the bank as the financial infrastructure provider for India's digital economy rather than just a retail lender.

Last 12 months
2024-01
2025-01
Product timeline
1994
ICICI Bank incorporated as a private sector bank in India under ICICI Limited.· banking
2002
ICICI Bank merged with ICICI Limited, becoming one of India's largest private sector banks.· banking
2008
Launched iMobile, one of India's earliest full-featured mobile banking apps.· banking
2018
Launched ICICI STACK, a comprehensive digital banking ecosystem for retail, business and corporate segments including API banking for fintechs.· banking
2019
Launched eazypay, a self-operated multi-mode payment collection service for institutions and businesses.· banking
2021
Partnered with Flipkart via API to offer instant overdraft facility to registered sellers, pioneering embedded lending for e-commerce marketplaces.· lending
2023
Launched EMI @ UPI, enabling customers to convert UPI scan-and-pay transactions into monthly instalments directly in the iMobile app.· lending
Regulated entities
3
regulatory licences held by ICICI Bank
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
7 layers disclosed in ICICI Bank’s embedded-finance stack
Payments / PSP
eazypay (self-operated)ICICI Bank Payment Gateway (self-operated)
Money movement
in the full report
Banking / BaaS
in the full report
Card issuing
in the full report
Lending
in the full report
KYC
in the full report
Accounting
in the full report
Accounting gap: minor
24 more providers across 6 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.