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Holvi

“Can a licensed payment institution become the indispensable financial OS for Europe's self-employed — combining banking, credit, invoicing, and bookkeeping in one account without relying on third-party BaaS infrastructure?”

Founded2011
HQHelsinki, Finland
FoundersTuomas Toivonen
Total raised~$4M (pre-acquisition)
Latest roundAcquired by Keru Fintech Investments, 2021
IndustryFintech / SMB banking
The story

Founded in 2011 as an online-only business bank for Finnish entrepreneurs, Holvi was acquired by BBVA in 2016 in a move that slowed decision-making. In 2021 the company executed a management buyout from BBVA — losing half its staff but regaining independence and improving profitability — before being acquired by Keru Fintech Investments. Post-independence, Holvi doubled down on becoming the all-in-one financial OS for the self-employed: adding native multi-currency SWIFT accounts, a credit card with a €50,000 credit line, and tight bookkeeping/VAT tooling, replacing reliance on BBVA infrastructure with its own payment institution licensing in Finland and Germany.

Last 12 months
2025-12
2026-03
2026-05
Product timeline
2011
Founded in Helsinki as an online-only business bank targeting freelancers, entrepreneurs, and SMBs.· banking
2016
Acquired by Spanish banking group BBVA; had built ~150,000+ micro-business clients in Germany, Austria, and Finland.· acquisition
2017
Integrated IDnow for automated KYC onboarding, replacing manual document verification with a minutes-long digital flow.· banking
2021
Bought itself out from BBVA through a management buyout; lost ~50% of staff but reported higher profitability as independent; subsequently acquired by Keru Fintech Investments.· pivot
2022
Launched Holvi Business Credit Card with credit lines up to €50,000 (initially Germany and Finland), combining BNPL functionality with expense management.· lending
2023
Launched International Payments / multi-currency SWIFT accounts covering 18 currencies and 50+ countries, operated natively without third-party FX providers.· banking
Regulated entities
2
regulatory licences held by Holvi
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
5 layers disclosed in Holvi’s embedded-finance stack
Payments / PSP
Holvi Payment Services Ltd (self-operated)
Money movement
in the full report
Lending
in the full report
Accounting
in the full report
Fraud
in the full report
Accounting gap: minor
9 more providers across 4 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Holvi — frequently asked

Who is Holvi's payment processor?

Holvi processes payments through Holvi Payment Services Ltd (self-operated). Disclosed money-movement rails: SWIFT and SEPA.

What fraud prevention does Holvi use?

Holvi uses ComplyAdvantage for fraud prevention.

Which accounting software does Holvi integrate with?

Holvi integrates with Netvisor, Finago Procountor, Acanta and NOCFO.

What is Holvi's embedded finance stack?

The Embedded Finance Index 2026 maps 5 layers in Holvi's stack: Payments / PSP (Holvi Payment Services Ltd (self-operated)); Money movement (SWIFT and SEPA); Lending (Holvi Business Credit Card (revolving credit line up to €50,000) and Business Credit Service (buy now, pay later on business expenses)); Accounting (Netvisor, Finago Procountor, Acanta and NOCFO); Fraud (ComplyAdvantage).

Who founded Holvi?

Holvi was founded by Tuomas Toivonen and is founded in 2011, headquartered in Helsinki, Finland.

How much funding has Holvi raised?

Holvi has raised ~$4M (pre-acquisition) in total (latest round: Acquired by Keru Fintech Investments, 2021).

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