“Can a mobile-first digital payment and money management platform displace traditional Australian banking for everyday consumers?”
Hay was founded in 2018 in Sydney as a digital payment platform providing an alternative to traditional money management for Australian consumers. The platform offers financial functionality, visualized insights, real-time notifications, and detailed transaction data. Hay participates in Visa's Fintech Fast Track program, indicating a Visa-backed card product. The company remains private and venture-capital-backed with approximately 56 employees as of the latest available data.
Hay is founded in 2018 and headquartered in Surry Hills, New South Wales, Australia.
Get a read on where your own stack stands against Hay and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.