Greenwheels
“Can a legacy car-sharing operator modernise its payment and billing infrastructure to deliver a seamless, app-first mobility experience at scale across Europe?”
Founded1995
HQRotterdam, Netherlands
IndustryMarketplace / Two-sided
The story
Founded in 1995, Greenwheels is one of the Netherlands' earliest and largest car-sharing operators, operating under the legal entity Collect Car B.V. The company has grown to nearly 2,800 shared vehicles across the Netherlands and several other European countries. As of 2025, Greenwheels is modernising its payment and billing infrastructure, updating T&Cs to reflect new per-trip billing cycles and automatic direct debit — signalling a shift toward more real-time, subscription-like payment flows.
Product timeline
1995
Greenwheels launched car sharing service in the Netherlands with the mission to reduce stationary cars on streets and improve car usage efficiency.· pivot
2025
Updated General Terms and Conditions as of 1 March 2025 to accommodate new cars, new payment processes, and anti-fraud measures; billing cycle changes introduced for different user rate tiers.· banking
The stack
Payments / PSP
Accounting gap: significant