Google Cloud Partner
“Can Google Cloud become the default infrastructure layer for financial services globally by combining cloud compute, an open-banking stack, and a Marketplace payment-agent model that monetizes the fintech partner ecosystem?”
Google Cloud began as a compute infrastructure provider but has progressively deepened its financial services ecosystem by partnering with fintech infrastructure vendors (Mambu, Avaloq, YouLend, Silvr, Igloo) as technology customers and by embedding payment and open-banking capabilities into Google Pay and Google Cloud Marketplace. The Partner Network now functions as an embedded-finance distribution rail: ISVs sell through the Marketplace while Google acts as Payment Agent in multiple jurisdictions. The 2025 Yapily deal signals a deliberate move into open-banking-powered identity and payment verification for European business customers.