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Funding Souq

“Can a Shariah-compliant debt crowdfunding platform become the default SME private credit rail across the GCC?”

Founded2020
HQFintech Hive, DIFC, Dubai, United Arab Emirates
FoundersMartin Jaouni
IndustryFintech / Lending
The story

Funding Souq is a DIFC-licensed, Shariah-compliant SME debt crowdfunding platform that connects established SMEs in the UAE and Saudi Arabia with retail and institutional investors. It launched in late 2020 in Dubai under DFSA license F005822 with an Islamic Window endorsement, then expanded to Saudi Arabia in 2021 under a separate entity regulated by the Saudi Central Bank. Its evolution has focused on widening distribution — notably the 2024 Qoyod accounting partnership to embed SME financing into accounting software — rather than building a banking or card stack.

Last 12 months
2024-03
In the March 2024 recap →
Product timeline
2020
Funding Souq founded in DIFC, Dubai as a Shariah-compliant SME debt crowdfunding platform· pivot
2021
Expanded to Saudi Arabia under separate CR and Saudi Central Bank oversight· banking
2024
Partnered with Qoyod (Saudi accounting software) to embed SME financing into the Qoyod platform· lending
Regulated entities
2
regulatory licences held by Funding Souq
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
4 layers disclosed in Funding Souq’s embedded-finance stack
Banking / BaaS
United Arab Bank (segregated client money account — banking partner, not BaaS)
Sponsor bank
United Arab Bank
Lending
in the full report
Accounting
in the full report
Accounting gap: minor
5 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Funding Souq — frequently asked

What bank does Funding Souq use?

Funding Souq discloses United Arab Bank (segregated client money account — banking partner, not BaaS) as its banking provider, with United Arab Bank as its sponsor bank, according to the Embedded Finance Index 2026.

Is Funding Souq a bank?

Funding Souq does not disclose a bank charter of its own; its banking services are provided through United Arab Bank.

Who provides Funding Souq's lending?

Funding Souq's lending and capital products are provided by Funding Souq (in-house) — debt crowdfunding platform.

Which accounting software does Funding Souq integrate with?

Funding Souq integrates with Qoyod.

What is Funding Souq's embedded finance stack?

The Embedded Finance Index 2026 maps 4 layers in Funding Souq's stack: Banking / BaaS (United Arab Bank (segregated client money account — banking partner, not BaaS)); Lending (Funding Souq (in-house) — debt crowdfunding platform, Shariah-compliant SME business financing (AED 50K–500K, 3 months–2 years, UAE), Shariah-compliant SME debt crowdfunding (KSA) and Embedded SME financing via Qoyod accounting platform (KSA)); Sponsor bank (United Arab Bank); Accounting (Qoyod).

Who founded Funding Souq?

Funding Souq was founded by Martin Jaouni and is founded in 2020, headquartered in Fintech Hive, DIFC, Dubai, United Arab Emirates.

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