“Can a crypto-native social platform built entirely on-chain smart contracts create a sustainable tokenized attention economy without any traditional financial intermediaries?”
Friend.tech launched in 2023 as a decentralized social marketplace on Coinbase's Base L2 network, allowing users to purchase tokenized 'Keys' to access creators' private chat rooms. The protocol expanded to include Clubs (group tokenized access) and then pivoted further into DeFi in 2024 with the $FRIEND token, an in-house DEX (BunnySwap), and a liquidity pool product — effectively blurring the line between social token platform and DeFi protocol. All financial activity is settled on-chain via smart contracts, with no traditional embedded finance stack.
Friendtech's crypto products run on Privy.
Friendtech is founded in 2023 and headquartered in Unknown.
Get a read on where your own stack stands against Friendtech and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.