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Figma

“Can Figma become the full software-creation OS — spanning design, prototyping, and AI-assisted development — for every product team globally, now as a public company?”

Founded2012
HQSan Francisco, CA, USA
FoundersDylan Field, Evan Wallace
Total raised~$1.4B (pre-IPO)
Latest roundIPO, July 2025
Valuation$19.3B (IPO price, July 2025)
IndustryHorizontal SaaS / Design & Collaboration
The story

Founded in 2012 as a browser-based collaborative design tool, Figma disrupted the desktop-native design market (dominated by Adobe and Sketch) by making design a real-time multiplayer experience. After a $20B Adobe acquisition was blocked by UK and EU antitrust regulators in 2023, Figma remained independent and accelerated its product roadmap — expanding into AI-powered design features and the broader software creation lifecycle. Figma went public in July 2025 at a $19.3B valuation, demonstrating durable SaaS revenue and positioning itself as the design OS for product teams globally.

Last 12 months
2025-07
2025-07
2024-07
2026-06
Product timeline
2012
Founded by Dylan Field and Evan Wallace with the vision of browser-based collaborative design software.· pivot
2016
Launched Figma 1.0, a browser-based vector design tool enabling real-time multi-user collaboration.· pivot
2020
Launched FigJam, an online whiteboarding and brainstorming tool, expanding beyond design into collaboration.· pivot
2022
Adobe announced acquisition of Figma for $20 billion in cash and stock.· acquisition
2023
Adobe called off the acquisition following antitrust pushback from UK and EU regulators.· pivot
2024
Launched Figma AI features, introducing AI-powered design capabilities including proprietary model training on customer data (with opt-out).· pivot
2025
Completed IPO on NYSE under ticker FIG at $33/share, valuing the company at $19.3 billion; IPO was 40x oversubscribed.· ipo
The stack
1 layer disclosed in Figma’s embedded-finance stack
Payments / PSP
Stripe
Accounting gap: none

Figma — frequently asked

Who is Figma's payment processor?

Figma processes payments through Stripe.

Who founded Figma?

Figma was founded by Dylan Field and Evan Wallace and is founded in 2012, headquartered in San Francisco, CA, USA.

How much funding has Figma raised?

Figma has raised ~$1.4B (pre-IPO) in total (latest round: IPO, July 2025; valuation: $19.3B (IPO price, July 2025)).

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