“Can a B2B white-label investment platform become the default embedded-investing infrastructure for community banks and credit unions?”
Founded in 2020, Eko Investments positions itself as an 'Investments as a Service' platform that embeds digital investing directly into the digital banking apps of credit unions and banks. Rather than serving retail investors directly, Eko operates B2B, licensing its white-label investment infrastructure to financial institutions so their members/customers can invest natively without leaving their existing banking app. Alpaca Securities serves as the broker-dealer custodian behind the scenes, handling the brokerage account infrastructure.