“Can a multi-vertical SMB scheduling platform become the financial OS for beauty, wellness, pet, and recreation businesses by embedding payments, capital, and payroll into its purpose-built software?”
DaySmart started as a scheduling and business management software vendor for SMBs in beauty, wellness, pet care, and recreation verticals. Over time it evolved into a multi-vertical platform aggregating 11+ branded products (Salon, Spa, Body Art, Pet, Vet, Dash, TeamUp, BoxMate, Sawyer, Time to Pet, Appointments) through organic development and acquisitions. The company has begun layering embedded finance products on top of its software stack — notably DaySmart Capital (merchant financing) and integrated payment processing — following the vertical SaaS playbook of monetizing its captive base of 30,000+ SMB customers. The 2026 acquisition of UK-based Slick signals an international expansion of this model.