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Clyr

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“Can a lightweight expense management and AP automation platform become the financial workflow OS for field-based, project-driven SMBs in construction and property management?”

Founded2021
HQNew York, United States
Total raised$1.0M
IndustryVertical SaaS / Construction
The story

Founded in 2021 as Persona Inc., Clyr started as a general expense management platform and quickly pivoted to focus on out-of-office, project-based teams in construction, property management, and service industries. The product evolved from basic receipt capture to a fuller AP automation and job costing suite targeting field-heavy SMBs. Clyr integrates with existing business cards ('Use Any Card') rather than issuing its own, positioning it as a software layer rather than a fintech product.

Last 12 months
—
Product timeline
2021
Founded as Persona Inc. (operating as Clyr), targeting expense management for project-based and field-employee-based companies.· pivot
2023
Launched QuickBooks integration and published blog content positioning Clyr as an expense reporting complement for QuickBooks users.· banking
2023
Added Sage Intacct accounts payable automation, expanding accounting integrations for construction and property management verticals.· banking
2024
Launched 25+ integrations to accounting and workflow platforms, introduced Smart Bill Pay & AP and Automated Job Costing features.· pivot
The stack
3 layers disclosed in Clyr’s embedded-finance stack
Payments / PSP
Stripe
Accounting
in the full report
Spend / AP
in the full report
Accounting gap: minor
3 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Clyr — frequently asked

Who is Clyr's payment processor?

Clyr processes payments through Stripe.

Which accounting software does Clyr integrate with?

Clyr integrates with QuickBooks and Sage Intacct.

What is Clyr's embedded finance stack?

The Embedded Finance Index 2026 maps 3 layers in Clyr's stack: Payments / PSP (Stripe); Accounting (QuickBooks and Sage Intacct); Spend / AP (Mercoa).

Where is Clyr headquartered?

Clyr is founded in 2021 and headquartered in New York, United States.

How much funding has Clyr raised?

Clyr has raised $1.0M in total.

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