“Can Clayfin become the go-to omnichannel digital banking platform for banks and NBFCs across emerging markets, particularly South and Southeast Asia?”
Founded in 2009 as a digital banking platform provider focused on retail and corporate banking omnichannel solutions for financial institutions. Over time expanded into NBFC digital experience solutions, prepaid banking, and open banking via its Finvu partnership, positioning itself as a full-stack digital experience layer for banks and non-bank financial companies primarily in South and Southeast Asia. The company's embedded finance angle is enabling banks and NBFCs to deliver digital-first products rather than building embedded finance into third-party platforms.
Clayfin connects to bank accounts through Finvu.
The Embedded Finance Index 2026 maps 2 layers in Clayfin's stack: Lending (NBFC digital acquisition and upselling platform and Corporate banking credit and payments digital suite); Open banking (Finvu).
Clayfin was founded by Ramaswamy Iyer and Srikrishnan Keech and is founded in 2009, headquartered in Chennai, India.
Clayfin has raised $4.4M in total.
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