“Can a global fitness subscription marketplace become the financial and operational backbone for tens of thousands of wellness studios worldwide?”
Founded in 2013 as a fitness-class aggregator, ClassPass evolved from a simple discovery tool into a global subscription marketplace connecting consumers with fitness studios, gyms, salons, and wellness providers across 30+ countries. The company built meaningful embedded finance infrastructure — most notably a global studio payout engine powered by Modern Treasury's Ledgers API — to handle tens of thousands of partner payouts. After being acquired by Mindbody in 2021 and folded into the Playlist parent brand in 2025, ClassPass has shifted from an independent fintech-adjacent startup to a product line within a broader wellness software conglomerate.
ClassPass processes payments through Stripe.
ClassPass runs its ledger on Modern Treasury.
The Embedded Finance Index 2026 maps 3 layers in ClassPass's stack: Payments / PSP (Stripe); Ledger (Modern Treasury); Treasury (Modern Treasury).
ClassPass was founded by Payal Kadakia and Sanjiv Sanghavi and is founded in 2013, headquartered in New York City, New York, U.S..
ClassPass has raised $255M+ in total (latest round: PE Growth (Mindbody acquisition, 2021)).
Get a read on where your own stack stands against ClassPass and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.