Citcon
“Can a multi-wallet global payment gateway become the default embedded payments layer for retail, hospitality, and luxury brands accepting cross-border shoppers?”
Founded2015
HQSan Jose, CA, USA
FoundersChuck Huang
Total raised~$50M
Latest roundSeries C, October 2021
IndustryFintech / Cross-border payments
The story
Founded in 2015 by a former Visa systems architect, Citcon initially focused on enabling US merchants to accept Chinese mobile wallets (Alipay, WeChat Pay) in-store and online. Over time it broadened to a global multi-wallet and alternative payment method platform supporting 100+ local wallets across North America, Asia, and Europe. By 2025, Citcon had expanded beyond acceptance into payouts, BNPL integrations (Splitit), and cross-border FX — positioning itself as a full-stack global payments layer for mid-market retail, hospitality, and luxury brands.
Product timeline
2015
Citcon founded by Chuck Huang, former Visa systems architect, to help merchants accept mobile wallet payments as easily as credit cards.· pivot
2021
Raised $30M Series C led by Norwest Venture Partners and Cota Capital, bringing total funding to ~$50M.· banking
2024
Collaborated with Visa Direct to expand money movement capabilities across supported markets.· banking
2025
Partnered with Splitit to bring card-linked installment (BNPL) payments to hospitality and retail merchants.· lending
2025
Expanded global payouts product to support 100+ countries with local currency delivery and same-day settlement.· banking
The stack
Payments / PSP
Lending
BNPL installment payments via Splitit card-linked installments
FX & payouts
Accounting gap: minor