“Can Capchase become the default direct-lending infrastructure for enterprise tech vendors by embedding B2B BNPL into their sales workflows, replacing bank-dominated vendor-financing programs?”
Founded in 2020 as a revenue-based financing (RBF) platform for SaaS companies, Capchase enabled founders to access upfront capital against their future ARR without dilution. After raising a Series B in 2022, the company pivoted sharply — discontinuing RBF entirely by 2023 and repositioning as a B2B vendor-financing/BNPL platform (Capchase Pay) embedded directly into the sales workflows (Salesforce, HubSpot, Stripe checkout) of software and hardware vendors. The current model sees Capchase lending directly to buyers, paying vendors upfront, and competing in the $1.3 trillion vendor-financing market historically dominated by banks and OEM captive finance arms.