“Can an iconic British luxury department store embed modern fintech services (BNPL, cross-border commerce) to grow online revenue without diluting its luxury brand positioning?”
Liberty is one of the UK's iconic luxury department stores, operating from its flagship Tudor-revival building on Regent Street in London. The company operates both a physical store and an e-commerce site at libertylondon.com. Liberty has progressively embedded third-party fintech services into its retail offering, most notably launching BNPL via Klarna in 2023. For international orders, Liberty relies on Global-E as its cross-border commerce partner, as stated in its Terms and Conditions.
British Luxury Store Liberty uses Global-E for FX and cross-border payouts.
The Embedded Finance Index 2026 maps 2 layers in British Luxury Store Liberty's stack: Lending (Klarna BNPL (buy now, pay later) and Klarna interest-free flexible payment options); FX & payouts (Global-E).
British Luxury Store Liberty is headquartered in 210-220 Regent Street, Mayfair, London, England, W1B 5AH.
Get a read on where your own stack stands against British Luxury Store Liberty and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.