“Can Egypt's largest state-owned bank transform into the country's dominant embedded finance infrastructure layer — sponsoring fintechs, owning acquiring, and distributing banking-as-a-service across Egypt's rapidly digitalising economy?”
Founded in 1920, Banque Misr is one of Egypt's oldest and largest state-owned banks, historically focused on retail, corporate, and government banking. Over the past decade, it has aggressively pursued digital transformation—launching mobile wallets, digital payment gateways, and becoming the dominant acquirer in Egypt by partnering with Amazon Payment Services for major merchants. More recently, Banque Misr has pivoted toward embedded finance by acting as a sponsor bank and BaaS enabler for Egyptian fintechs and telecoms (NymCard MoU, Nexta Banking app, Modupay ATM integration), extending its infrastructure role well beyond traditional banking.