Aria
“Can a fully API-native B2B embedded financing layer — combining instant supplier payments and flexible buyer payment terms — become the default trade credit infrastructure for European B2B marketplaces and vertical SaaS?”
Aria was founded as a B2B embedded financing infrastructure company, initially targeting French B2B marketplaces and SaaS platforms with invoice financing and BNPL capabilities via API. The company expanded its product to cover both supplier-side instant payments and buyer-side extended payment terms, positioning itself as a white-label trade credit layer. In 2025, Aria integrated Mangopay for wallet and FX infrastructure and launched into the UK market, signalling a move toward becoming a pan-European embedded B2B finance platform.